Foundation Joins Forces With Street Safe and Police For Driver Safety Program in O.C. – July 2011

Thursday, July 28th, 2011

A guest experiencing the ramifications of distracted driving while using the Drive Square simulated Subaru vehicle

In  an effort to educate teens and adults about the importance of driving safely and the dangers of distracted driving, the Casey Feldman Memorial Foundation partnered with Street Safe Driving Academy and the Ocean City Police Department Traffic Safety Unit for a hands on educational program about distracted driving on July 23, 2011 in Ocean City, N. J. Summer is the deadliest season for  drivers, and crowded shore towns with constant congestion and pedestrians can make an already tough driving environment even worse. Casey Feldman lost her life as a pedestrian in Ocean city, N.J. to a distracted driver two years ago.

Guests were able to sign a banner pledging to refrain from driving distracted

Guests heard from speakers including Casey Feldman’s parents, Dianne Anderson and Joel Feldman and were able to participate in Drive Square Simulation System demonstrations. Participants were able to drive in virtual reality by wearing computerized goggles while operating the controls of a StreetSafe vehicle from Subaru. By introducing dangerous situations such as unexpected obstructions, sudden maneuvers from other drivers, pedestrians and bicyclists, Drive Square allowed participants to practice their driving skills while in a safe, controlled environment. Participants first measured their ability to drive in dangerous situations while concentrating only on driving. A distraction—such as talking on the phone or texting—was then introduced, and the effects of distracted driving were immediately apparent.

Casey's mother, Dianne Anderson speaks with guests in the community center while Joel Feldman, Casey's father is interviewed by the press outside

The Casey Feldman US Dot  (United States Department of Transportation) video played continuously inside the Community Center along with the 14 minute Casey DVD, “Remembering Casey”, enabling guests to connect on a personal level with the potential devastating ramifications of distracted driving.

A Casey banner was on display encouraging pedestrians to exercise safety when crossing the street

Guests were invited to include their signatures on a banner, vowing to refrain from driving distracted and to encourage others from doing the same. The banner will be on display throughout the summer in Ocean City so that additional drivers may add their signatures and commit not to drive distracted.

The event is expected to be repeated in the Fall on the Ocean City boardwalk.

View the photos from the event.

Related Links:

NBC News40 TV News Clip

Press of Atlantic City

Sringfield Patch

Photos from the event

Street Safe Driving Academy

Drive Square Simulation System

 

 

Foundation Joins Forces to Demonstrate Impact of Distracted Driving July 23rd in Ocean City, N.J.

Wednesday, July 20th, 2011

Casey Feldman driving on her way to the shore

Summer is the deadliest season for teen drivers, and crowded Shore towns with constant congestion and pedestrians can make an already-tough driving environment even worse. In an effort to educate teens and adults about the importance of driving safely and the dangers of distracted driving, StreetSafe joins the OCPD Traffic Safety Unit and the Casey Feldman Memorial Foundation, which honors Casey Feldman, a Springfield, PA 21 year old who was struck and killed by a distracted driver in Ocean City during the summer of 2009.

At the event, guests will hear from noted speakers and will be able to participate in Drive Square Simulation System’ demonstrations. Drive Square is the most advanced and realistic driving simulator available today, allowing participants to drive in virtual reality by wearing computerized goggles while operating the controls of a StreetSafe vehicle from Subaru. By introducing dangerous situations such as unexpected obstructions, sudden maneuvers from other drivers, pedestrians and bicyclists, Drive Square allows participants to practice their driving skills while in a safe, controlled environment. Participants first measure their ability to drive in dangerous situations while concentrating only on driving. A distraction—such as talking on the phone or texting—is then introduced, and the effects of distracted driving are immediately apparent.

StreetSafe, which recently opened its third location in Haddonfield, NJ near its partner Subaru of America’s headquarters in Cherry Hill, NJ, is offering behind-the-wheel lessons for teens at the Southern Jersey Shore in the summer months. At the distracted driving workshop, StreetSafe will provide parents and teens with information about its driver training program that ensures teens have the skills they need to survive on the road and become lifelong safe drivers.

Featured speakers will include:

•Joel Feldman, father of the late Casey Feldman who is active in the fight against distracted driving
•Meg Kramer, Founder of StreetSafe
•Dave Poirier, Vice President of Operations for StreetSafe
•Police Sgt. Brian Hopely, Supervisor of the Ocean City Police Department’s Traffic Safety Unit

This event will take place at the Ocean City Free Public Library, 1735 Simpson Avenue, Ocean City, on Saturday, July 23, from 9:00 a.m. to 1:00 p.m..

PBA Local #61 and Bob’s Grill Award Ocean City High School Scholarships in Honor of Casey Feldman

Tuesday, June 14th, 2011
Shannon Allen, Stephanie Dennison, OCHS TV/Media teacher Gregory Wheeldon and OCPD TSU Supervisor Brian Hopely

Two scholarships totaling $500.00 were presented to Ocean City High School Seniors, Shannon Allen and Stephanie Dennison on June 8, 2011. The scholarships were sponsored by Bob’s Grill  (14th and the Boardwalk) in Ocean City and PBA Local #61.  Both students will graduate in June 2011 and they were awarded the scholarships for their work in the production of public safety messages addressing pedestrian safety and distracted driving.  The award is in honor of Casey Feldman who was tragically struck and killed by a distracted motorist in July 2009 while she was walking to work at Bob’s Grill in Ocean City.

Related Post:

Bob’s Grill and PBA Local #61 to offer scholarship in Casey’s name

Feldmans Honored at Luncheon for Traffic Safety

Sunday, November 28th, 2010

L to R: Joel Feldman, Teresa Thomas (SJTSA), Charles Simonson (Ocean City, N.J. Police Dept) and Dianne Anderson (Feldman) at the luncheon

Casey’s parents, Dianne Anderson and Joel Feldman were recently recognized for their work with law enforcement officials and traffic safety experts to educate the public on pedestrian safety issues.

Casey's grandparents, Martin & Winnie Anderson at the awards luncheon

A luncheon was held on October 27 by the South Jersey Traffic Safety Alliance (SJTSA), and in addition to the Feldmans, 11 other individuals and organizations were honored for their contributions in the past two years.

The Feldmans helped to create “Casey’s Law”  which requires motorists to stop and remain stopped for pedestrians in crosswalks (See  Media Coverage 2010 – N.J. Pedestrian Law on the Memories website). They have also lent Casey’s image to be part of a pedestrian safety education and awareness campaign throughout South Jersey, as well as dedicated several pink remembrance trees to loved ones who were lost in traffic crashes. View photos from the awards luncheon.  To learn more about SJTSA, click here and to learn more about pink remembrance trees, click here.

Award recipients

South Jersey Summer Safety Campaign Features Casey Feldman

Monday, May 31st, 2010

 

The SJTSA banner on the Music Pier at 9th St. and the Boardwalk in Ocean City

The South Jersey Traffic Safety Alliance (SJTSA) has kicked off their summer safety campaign, targeting the southern shore communities, using Casey’s face and story to add a human element to the dangers of unsafe driving and the need for pedestrians to use caution.  They have distribted over 100 banners which are prominently displayed in the shore communities and throughout southern N.J. There are two separate banners, one addressing drivers and the other, pedestrians. Both have a picture of Casey with her face and dates.

The banner at 34th St. in Ocean City reminding pedestrians to exercise safety

The locations of the banners in Ocean City where Casey’s accident took place, as provided by Ocean City Police Sgt. Charles Simonson, are as follows:

34th St. Acme

8th St. Superfresh

900 Block of Asbury Ave. – Appliance Store

14th & Boardwalk – Bob’s Grill

9th & Haven Entrance Corridor

9th St. Bridge WB Exit Corridor

34th St. & West Ave.

Wonderland Pier – Boardwalk

9th St. and Boardwalk – Music Pier

18th and Haven – Ocean City Aquatic and Fitness Center

In addition to the banners, the SJTSA has joined with the city of Sea Isle, dedicating a pink remembrance tree to Casey on JFK Blvd. in front of the police department. A plaque with Casey’s name and dates can be found at the base of the tree. The pink tree dedication in Sea Isle City also served as the kickoff for a nationwide effort to decorate trees with pink lights to stand as a memorial to those whose lives have been lost to traffic accidents and as a symbol of traffic safety.

 The SJTSA will bill be  distibuting more banners throughout the South Jersey area as well as decorating more trees in pink with at least two trees planned for Ocean City. Salem and Atlantic Counties will be decorating trees as well.

[See ThinkSafetyCampaign.org and SJTSA.org for more information on the South Jersey Traffic Safety Alliance’s summer safety campaign featuring Casey. View more photos of the banners at the shore. Read the prior article on the News and updates blog about the Sea Isle City tree dedication.  Visit PinkRemembranceTree.org to post and view memorials of Casey and others who died in traffic accidents.]

Feldmans Participate in Press Conferences Announcing New Pedestrian Safety Law – “Casey’s Law”

Wednesday, March 31st, 2010

 

Casey's mother, Dianne Anderson speaking at the press conference in Ocean City

On Wednesday, March 31, Casey’s parents, Dianne Anderson and Joel Feldman were part of a series of press conferences in  Newark, Cherry Hill and Ocean City, New Jersey which announced a new law which will go into effect today,  April 1, 2010 and was inspired in part, by Casey.  The new law requires motorists to stop and remain stopped for pedestrians  in marked crosswalks or  who are crossing at intersections where there are no marked crosswalks. The new law will replace the former law, which used the term “yield to pedestrians”.

This is the first change in N.J. law regarding pedestrian safety in more than 50 yrs. and comes in the aftermath of some 157 pedestrian fatalities in the state in 2009. This figure, representing some 27 percent of car crash fatalities in N.J., is more than double the national average, giving N.J. the distinction of being first in the nation in pedestrian deaths.

Mr. Feldman asked those in attendance to imagine the horror of losing someone so  special to them as a result of distracted driving. He also asked them to consider that they had been the driver and had, through their lack of attention, killed someone’s child. He wanted everyone to know that there are  two  sides to the story and that no one would want to be on either side. He asked for all to take a picture of someone they loved and could not bear to lose and to put it in their car so that they saw it every time they got in  to remind them that only a second of distraction can so drastically change so many lives.

Casey's father, Joel Feldman presenting a pink bracelet to N.J. Atty Gen. Paula T. Dow in Newark. Pam Fischer, Director of the Division of Highway Traffic Safety looks on.

Mr. Feldman expressed his hope that as a result of the new legislation and the attention being given by virtue of Casey’s death that  ” no new pedestrian death stories would be written in New Jersey.”

Wrapping up in Ocean City, a mere five blocks from the intersection where Casey’s accident took place, Mrs. Feldman (Dianne Anderson) took her turn at speaking out.  She said, “I am here to put a human face on the story of the tragic consequences that can result from distracted driving and failing to stop for a pedestrian in a crosswalk. I wish I could say that it is my face, but it is not.” Holding up a picture of Casey for all to see, Mrs. Feldman said through tears, “This is the face. This is Casey Feldman and she is my daughter, our daughter. If, as a result of this new law we can prevent just one single tragedy so that no one else has to experience the grief that we have, then we would have accomplished something huge in the wake of Casey’s death.”

Related Links:

Two minuteYou tube video featuring the Ocean City press conference

–  TV news coverage and photos

News articles about this significant event marking a change in N.J. law inspired by Casey’s story

Bob’s Grill and PBA Local #61 to Offer Scholarship in Casey’s Name

Tuesday, February 23rd, 2010

Casey outside of Bob's Grill in July 2009

Bob’s Grill in Ocean City, NJ, where Casey worked as a waitress this past summer, is partnering with the Policeman’s Benevolent Association Local #61 to offer a scholarship in Casey’s name. Students who graduate in June 2010 from Ocean City High School and plan to continue their studies at an accredited two or four-year college, university, technical, or trade school are eligible to apply for the Casey Feldman Communication and Media Studies Pedestrian Safety Scholarship. A minimum of $500 will be awarded to the recipient for the first annual safety scholarship.

The purpose of the award is to increase student safety awareness regarding traffic safety, including pedestrian safety and distracted driving. Applicants are required to submit a short video or a written public service announcement campaign that will be distributed in one of the Ocean City schools.